Unforgettable Brands
The Basic Principles of Successful Branding.
7 min readNov 26, 2018
This blog post is inspired by my live session at the Inner Circle Expert Session on Thursday 6th September 2018.
For the past 7 years, I have been helping established companies and startups define their brand. During our first meeting, I always ask one important question, ‘what is a brand?’.
