ActionAid Hellas: enabling change in the midst of a pandemic

An example of the new ActionAid Hellas identity applied.

In March 2020, Greece went into an extended COVID lockdown. During this time, I also began a valuable collaboration; as a brand consultant with the not-for-profit organisation, ActionAid Hellas.

Fast-forward to November, and there exists a strong sense of déjà vu as Greece enters Lockdown 2.0, and I sit in my office to write this article, in which I explain the…

--

--

--

Founder and Art Director of Until Sunday. She has many years of experience in brand development. In 2016 she launched her new adventure, The Pattern Tales.

Love podcasts or audiobooks? Learn on the go with our new app.

Recommended from Medium

What Makes you Unique?

How To Fake it Till You Make it in The Lit World

How To Overcome These Key Influencer Marketing Challenges

ABM and Why Wealth Management Firms Need to Use It

6 steps for new businesses to create a lasting brand experience

Why do you need eCommerce?

Agile Marketing: Your Action Plan to Go from Zero to Hero

Agile Marketing: 10 steps to go from zero to hero on Agile in your Marketing team.

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store
Chiara Aliotta

Chiara Aliotta

Founder and Art Director of Until Sunday. She has many years of experience in brand development. In 2016 she launched her new adventure, The Pattern Tales.

More from Medium

Designing The New TORÍ Logo

Design Shorts: Killing your first idea.

Liminality + Transition

Asetku: Copy Observation and UX Re-writing